On Thursday, Google announced a new service in the labs: Related Links
Last week, we quietly rolled out, which lets you display a unit of useful links on your web site related to your site's content, including relevant news, searches, and web pages. It is a great way to add fresh, dynamic content to your web site, and it is amazingly easy to use.
So here's what I'm thinking -- what if this was added to an OPAC bibliographic record display? Google is scanning the source of the page looking for keywords, so pulling out all of the basic bib data should provide a pretty good source for finding relevant pages. (Probably better than your average blog post, for instance.) This could be particularly useful if "Google Scholar" could be singled out as the source for the web links. (At least that would be more useful for the academic libraries among us...)
I don't have an OPAC to play with -- changes to the OhioLINK Central Catalog display would need to go through at least two statewide committees for approval. If someone tries this, could you report back a web address and the relative success of the effort?